• Micro-segmentation of your relevant market based on specific and agreed characteristics of individual companies
  • Real time monitoring of target market and trends, identification of attractive opportunities risks
  • Simple generation of target lists and campaigns based on advanced and detailed criteria

Microsegmentation of your relevant market according to the specific characteristics of individual companies, e.g.

  • Companies with eshops for a particular technology
  • Companies running restaurants in highly frequented places
  • Companies using specific IT technology
  • Companies with premium vehicles
  • Companies with specific employee benefits

Keeping track of market development, capturing trends and identifying interesting changes in companies, e.g.:

  • Newly opened and closed stores, including eshops
  • Launch of a new product or service
  • Entry into the Czech or foreign market
  • Commercial or logistics spaces that are in preparation or newly opened
  • Conclusion of a contract with a public institution
  • Changes in capital and the organizational structure
  • Increase or decline in the hiring of new people
  • Newly registered vehicles

Simple preparation of a list of companies that can be addressed according to advanced parameters, e.g.:

  • The real field of business
  • Number and focus of individual stores
  • Indicator of activity, accessibility and growth
  • International trade
  • Registered vehicles
  • Open job positions
  • Foreign ownership share
  • Age of company
  • Turnover value or its growth
  • Qualitative assessment of the company's headquarters

Related articles

Data in B2B sales

Martin Lucký si nedávno v podcastu SalesBooster povídal s Petrem Sobotkou a Petrem Schwankem.

Nabízíme vám v přepisu jeho zkrácenou, redakčně upravenou verzi. Kompletní znění si můžete vyslechnout zde: https://open.spotify.com/episode/2gPBPL9lxc5vx6qTwpNG6D?si=-YYElgZ1TauX-aIA_zDYLA

Read more
BizMachine BizMachine

How can BizMachine support your business?

Please fill in the details below and one of our consultants will be in touch soon!

You have to agree with processing of personal data